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Management and Economics wood
Explore and identify indicators of customer loyalty to the brand in the furniture industry by AHP

mohammad ghofrani; vajihe farshchi; majid azizi

Volume 29, Summer 2 , August 2014, , Pages 310-323

https://doi.org/10.22092/ijwpr.2014.5692

Abstract
  Nowadays, producers are successful in Of getting profit in more efforts to satisfy our customers in target markets And build customer loyalty to your brand. The aim of this study was to study and identify factors influencing loyalty Customer to the brand in the furniture industry using Group Decision ...  Read More